A Smarter, More Affordable
Alternative to Perpetua
Perpetua's AI automation is powerful — but expensive. Selzara gives you AI-powered PPC optimization, profit analytics, and 10 growth modules starting at $39/month.
No credit card · 60-second setup · Cancel anytime
Selzara vs Perpetua
Full feature and pricing comparison
| Feature | Selzara | Perpetua |
|---|---|---|
| Starting Price | $0 free / $39/mo Pro | $250+/mo (% of ad spend) |
| Pricing Model | Flat monthly fee | Percentage of ad spend |
| PPC Waste Detection | ✅ Instant CSV analysis | ✅ AI bid optimization |
| No Amazon API Needed | ✅ CSV upload only | ❌ Full API connection required |
| Profit Per ASIN | ✅ 72+ fee types | ❌ Not a core feature |
| Inventory Intelligence | ✅ Included | ❌ Not included |
| Listing Optimizer | ✅ Included | ❌ Not included |
| Cashflow Analysis | ✅ Unique module | ❌ Not available |
| AI AutoPilot | ✅ 24/7 monitoring | ✅ Full automation |
| Competitor Intelligence | ✅ Included | ⚠️ Targeting intelligence |
| White-label / Agency | ✅ Agency + Enterprise plans | ✅ Available |
| Scales with ad spend? | No — flat fee only | ⚠️ Cost rises with spend |
The cost problem with Perpetua: Perpetua charges a percentage of your ad spend. If you're spending $50K/mo on ads, you're paying $1,000+ per month. Selzara's Premium plan is $79/mo — a flat fee regardless of spend volume.
Why Sellers Switch from Perpetua
Flat Fees vs Percentage Pricing
As your ad spend scales, Perpetua's cost scales with it. Selzara charges a flat $79/mo for Premium — so you keep more of your savings as you grow.
No Lock-in. No API Required.
Perpetua requires full Amazon API access. Selzara works from CSV exports — your campaigns stay under your control. Zero setup friction.
10 Modules, Not Just PPC
Perpetua focuses on PPC automation. Selzara includes Profit Analytics, Inventory, Listings, Competitor Intel, Cashflow, and more — all in one subscription.
Full Transparency
Selzara shows you exactly which keywords are wasting money and why — no black-box automation. You approve actions before they're taken.
How Much Could You Save?
Estimated monthly cost comparison based on ad spend
| Monthly Ad Spend | Selzara Premium | Perpetua (~2% of spend) | You Save |
|---|---|---|---|
| $5,000 | $79/mo flat | $100–$200/mo | $21–$121/mo |
| $10,000 | $79/mo flat | $200–$400/mo | $121–$321/mo |
| $25,000 | $79/mo flat | $500–$800/mo | $421–$721/mo |
| $50,000 | $79/mo flat | $1,000–$1,500/mo | $921–$1,421/mo |
| $100,000 | $79/mo flat | $2,000–$3,000/mo | $1,921–$2,921/mo |
*Perpetua pricing varies. These are estimates. Check perpetua.io for current pricing.
Migration Questions
Can I run Selzara alongside Perpetua?
Will I lose campaign optimization if I switch?
How quickly will I see results?
Does Selzara integrate with Amazon Ads API?
Stop Paying a % of Your Ad Spend
Flat-fee AI optimization. 10 modules. Starting at $39/mo.
Start Free →No credit card · No API required · Cancel anytime